„Digital Knowledge Transfer and Economic Sustainability”
The ERDF project is developing a digital infrastructure for the transfer of key performance indicators and sales data to measure and improve the economic sustainability of German wine producers.
It consists of two main project components.
In the “Digital Business Analysis” component, solutions are being developed to import existing external digital data sets (annual financial statements, business analyses, etc.), enabling business data to be digitally imported into the Geisenheim database and used to provide consulting services to the wineries.
https://www.geisenheim-portal.de/ua/
In the “Digital Sales Analysis” component of the project, the Geisenheim Sales Analysis database—which is unique worldwide—is made accessible through big data automation, providing producers, associations, educational institutions, and policymakers with regular, up-to-date, and decision-relevant information on wine sales analysis.
https://www.geisenheim-portal.de/geisenheimer-absatzanalyse/
Period: April 1, 2024, through December 31, 2028
Project Staff
- Project Director: Prof. Dr. Simone Loose
- Research Associates: Anthony Bennett, David Emmert, Christoph Kiefer, Larissa Strub, Antoine Wetzler
- Administrative Staff: Nicole Siegenheim, Brunhilde Schanowski, Leon Schütz, Iris Wewer
This project is funded by:
- European Union, European Regional Development Fund, Investing in Your Future
- German Wine Institute (DWI)
- Ministry of Viticulture, Agriculture, Environment, and Forestry of Rhineland-Palatinate
- Geisenheim University
