Larissa Strub

Larissa Strub, M.Sc.

Contact:
Phone: +49 6722 502 383
eMail: Larissa.Strub(at)hs-gm.de
Postal Address:Von-Lade-Straße 1
D-65366 Geisenheim
Address: Building 5800
Room K5
Kreuzweg 25
65366 Geisenheim
Publications
Research Projects

Project start: 01.01.2018
Project end: 31.12.2018
Sponsor: Ministerium für Wirtschaft, Verkehr, Landwirtschaft und Weinbau Rheinland-Pfalz

The German wine sector is subject to ongoing structural change. As a result of the changes in the competitive environment, companies are becoming more professional and are increasingly concentrating exclusively on wine-growing and marketing, with the size of farms increasing for economic reasons. This structural change requires the wineries to continue to develop and adapt in order to be economically successful.