News from the Professorship for Market Research


German Council of Science and Humanities Recommends Funding of "Viticulture Adaptation Center for Sustainability and Climate Change (VITA)" at Hochschule Geisenheim University

About 32.6 million euros for a new science building for viticulture, sustainability and climate change – the German Council of Science and Humanities has recommended the funding of Hochschule Geisenheim University’s application.

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Survey on "Online Wine Tastings"

In cooperation with, Hochschule Geisenheim University is conducting an international survey on "Online Wine Tastings".

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Successful WOW In-Class & Online Seminar: Future Challenges in the Wine Industry


At the beginning of December, the WOW Project – a new cooperation between Hochschule Geisenheim University and the University of West Attica in Athens (UNIWA) focusing on "Future Challenges in Viticulture, Enology and Wine Industry" – was successfully kicked off in a two-day seminar at Hochschule...

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Cooperation on Wine Tourism with Federal Ministry for Economic Cooperation and Development

On behalf of the Federal Ministry for Economic Cooperation and Development (BMZ), Prof. Dr. Gergely Szolnoki, Professor for Market Research at Hochschule Geisenheim University, advises the members of the German-Greek Assembly (DGV) as an external expert on wine tourism.


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International Recognition for Professor Gergely Szolnoki

The Geisenheim-based researcher has been awarded an honorary professorship in Athens


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Fourth Culinary & Wine Tourism Conference (CWTC) at Hochschule Geisenheim University Postponed

Luftbild von terassenförmig angelegten Weinbergen. © Hochschule Geisenheim

The reasons for postponing the conference are the cancellations of the ITB Berlin and ProWein Düsseldorf trade fairs. The third Rheingau Conference will go ahead as planned on March 9.

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Fourth Culinary and Wine Tourism Conference Focuses on Current Research

An international audience of scientists and industry professionals will gather at Hochschule Geisenheim University, Germany from March 9 to 12, 2020. Speakers from 15 nations will be giving presentations on the various aspects of connecting tourist activities with culinary events.

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Pact with the Middle Kingdom

[Translate to English:]

A delegation from Hochschule Geisenheim University recently visited China.

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Wine tourism generates 5.5 billion euros

Hochschule Geisenheim University, together with the German Wine Institute (DWI), has conducted a scientific survey on the economic significance of wine tourism. According to the survey’s results, 50 million people travel to German wine regions per year, creating approximately 86,000 jobs and...

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