News from the Professorship for Market Research

Developing Tools to Assess the Economic Impact of Wine Regions: Geisenheim Scientist Takes the Lead

05/06/2022

Last year, the International Organization of Vine and Wine (OIV) and the World Tourism Organization (UNWTO) signed a Memorandum of Understanding to join forces in the field of wine tourism. The main objective of this cooperation is to develop a tool to estimate the economic importance of wine…

BDO Web Seminar Discusses Effects on German and Ukrainian Wine Industry

04/13/2022

Sometimes the words of a ten-year old can move you to tears. That’s how many participants of the BDO seminar on March 31, 2022 felt like because the first web seminar after the relaunch turned out to be a very emotional event. It focused on the exchange with Ukrainian colleagues affected by the…

Review: WOW Conference “Sustainable Wine Tourism“

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03/10/2022

More than 150 students, scientists and people from the wine tourism industry, mainly wineries and wine tour operators, from Greece, Germany, Italy, Portugal, France, Hungary and more, participated to the two-day hybrid conference on sustainable wine tourism, hosted at Hochschule Geisenheim…

WOW Conference „Sustainable Wine Tourism“ taking place at Hochschule Geisenheim University in December

11/04/2021

A hybrid conference on Sustainable Wine Tourism will take place at Hochschule Geisenheim University on December 2-3, 2021.

Experts and professionals from the field will analyze the current situation and future perspectives of the sector. There will be keynote talks from international boards, such…

Geisenheim Research Forum 2021: More than 40 Posters, 36 Presentations, Groundbreaking Projects and Fertile Ground for New Ideas

10/12/2021

For two days - between September 30 and October 1, 2021 - the Aula of Hochschule Geisenheim University turned into a vibrant hub for innovative ideas. Divided into the University's five research focal points, experts presented their projects and engaged in scientific discussions

Organizing Help for Flood Vicitims

07/30/2021

Hochschule Geisenheim University is coordinating professional support for the "green sector" in cooperation with partners and sponsors and the Geisenheim Alumni Association (VEG)

2021 OIV Research Grants to Support Priority Programs

07/19/2021

Within the framework of developing its Strategic Plan, the OIV (International Organization of Vine and Wine) grants research scholarships on a yearly basis to support priority programs. The scholarships are granted for a short period (six months to fifteen months maximum) and provided for specific…

German Council of Science and Humanities Recommends Funding of "Viticulture Adaptation Center for Sustainability and Climate Change (VITA)" at Hochschule Geisenheim University

04/29/2021

About 32.6 million euros for a new science building for viticulture, sustainability and climate change – the German Council of Science and Humanities has recommended funding the application of Hochschule Geisenheim University

Survey on "Online Wine Tastings"

01/25/2021

In cooperation with WineTourism.com, Hochschule Geisenheim University is conducting an international survey on "Online Wine Tastings".

Successful WOW In-Class & Online Seminar: Future Challenges in the Wine Industry

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01/19/2021

At the beginning of December, the WOW Project – a new cooperation between Hochschule Geisenheim University and the University of West Attica in Athens (UNIWA) focusing on "Future Challenges in Viticulture, Enology and Wine Industry" – was successfully kicked off in a two-day seminar at Hochschule…

News from the Professorship for Market Research

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