Hochschule Geisenheim University constitutes a unique barometer of opinions for the wine sector
ProWein Business Report assesses the International Wine Markets
In cooperation with Geisenheim University ProWein polled almost 1,500 wine sector experts from 46 countries on international wine markets, marketing trends and the development of wine sales channels. Those polled included wine producers (large and small wine-growing estates, wineries, cooperatives) as well as marketers (speciality retailers, wholesalers, importers/exporters, hotels and gastronomy). The combination of different perspectives of the producers on the one hand and the marketers on the other constitutes a unique barometer of opinions for the sector. The report provides you with insights into the following issues:
- How does the sector view its economic situation?
- What wine markets are attractive for wine producers now and in future?
- What new markets do firms want to enter by 2020?
- Which wine origins are in demand from marketers?
- What are the purchasing and sourcing channels of the future?
- How will wine be successfully marketed in future?
Hochschule Geisenheim University and the BfR agree close cooperation on research, teaching and continued education
Research cooperation on the wine and fruit juice production chains as well as those of horticultural crops strengthens consumer protection
The Federal Institute for Risk Assessment (BfR) cooperates with numerous scientific institutions at the national and international level. The tertiary cooperation is now being complemented by Hochschule Geisenheim University. “On the basis of close cooperation, we intend to study the effects of climate change on plant constituents which are undesirable in the food and feed chain and which may pose a health risk”, BfR Vice President Prof. Dr. Reiner Wittkowski explains. On the occasion of the first cooperation talk held in February, he signed, together with President of Hochschule Geisenheim University, Prof. Dr. Hans R. Schultz, a cooperation agreement on the close cooperation between the two institutions with regard to research, teaching and continuing education. Schultz sees the cooperation as advantageous: “The benefits largely arise from the synergies resulting from the competencies of the partners.”
Apply now for an apartment in Geisenheim’s new student residence
Opening of the new apartment building, located in Eibinger Weg 1b, planned for spring 2017
27 fully furnished apartments only five minutes from Geisenheim University’s Campus, situated next to the beautiful vineyards, will be ready for Geisenheim students to move into from spring 2017. You can already apply for one of the apartments, which will be rented out by Studentenwerk Frankfurt. All rooms have their own kitchenette and private bathroom, satellite TV and radio connection, as well as internet access are included. One apartment is disabled-friendly. There are also laundry facilities and a common room accessible to all students in the new building.
“All they want is to be able to communicate”
Geisenheim University is supporting refugees inthe Rheingau, who are capable of studying at a university level, with their linguistic and social integration
The region of the Rheingau, Germany, German culture, and the weather are some of the topics that Paula Faber and Max Tafel discuss with the refugees, who are participating in the support programs Integra and Welcome at Geisenheim University. The programs, funded by German Academic Exchange Service (DAAD) are aimed at helping refugees prepare for their studies in Germany. The steps towards the success of these programs are realised by the International Office, the Language Center, and the Integration Officer of Geisenheim University, Dr. Moustafa Selim. With Integra, the university offers an intensive German course for refugees who received their university entrance certificate (Hochschulzugangsberechtigung) in their home country, or who had even started studying there already. Through Welcome, the refugees learn how to socially integrate themselves in German culture and lifestyle.
Geisenheim’s Wine Production: a student vineyard dream
A winery run by students, for students. Their own brand and concept in which students are responsible for the success of their own product. This is the dream behind Geisenheim’s Wine Production. Since last year, students studying International Wine Business and Viticulture & Enology, together with Prof. Robert Göbel, have been working on making this dream a reality. In the winter semester of 2015/16, Geisenheim students in their 5th and 6th semester, and 20 students from the Hochschule for Gestaltung Offenbach (HfG) developed four competing brand concepts, which they presented to a specialised jury at the end of the summer semester 2016.
A New Type of University – Endless Possibilities
Only by combining a lot of viewpoints, is it possible to find new ones.
What would research be without practical experience? What would practical experience be without the knowledge gained from research? And what would education be without practical experience and the possibility to get right down to the roots of something? This is the reason why Research, Education and Practical Experience at Geisenheim University don’t just exist side by side, but are interactively linked, thus profiting greatly from each other.
The degree programs at our new type of university specialize in educating our students through the application of scientific methods and practical skills, also creating the scientists of the future.
The faculty of Geisenheim separated from the Hochschule RheinMain on January 1, 2013 and merged with the Research Center Geisenheim, to become Hochschule Geisenheim University.
You can find a comprehensive overview of the activities of all the areas within our new type of university, which is the first of its kind in Germany, at www.geisenheim-university.de.